Sales teams today face a familiar challenge: finding high-value accounts and reaching out at the ideal time. For example, cold calls often yield low conversion rates, while spray-and-pray emails produce inconsistent results. So, what’s the solution? Intent data.

With the Bombora x Predictiv partnership, your approach to sales prospecting gets a powerful upgrade. By combining Bombora’s third-party intent data with Predictiv’s first-party insights, you’ll know exactly which accounts are in the market—and more importantly, when it’s time to act.

Why Intent Data is a Game-Changer for Sales

In essence, intent data isn’t just a buzzword; rather, it identifies companies actively seeking solutions like yours. However, data alone isn’t enough—you need to understand how to leverage it effectively. That’s exactly where Predictiv steps in.

This partnership, therefore, empowers sales teams to:

  • Identify high-value leads early: By tracking real-time buyer activity, you can prioritize accounts already researching relevant topics.
  • Focus outreach on ready-to-buy prospects: Instead of wasting time on low-intent leads, Bombora’s robust data, combined with Predictiv’s insights, helps you zero in on accounts showing purchase signals.
  • Tailor your messaging: With insights into what topics your prospects are researching, you can personalize pitches that resonate directly with their interests. This means saying goodbye to generic outreach.

Turning Intent Data into Revenue

For many sales teams, converting intent data into meaningful actions can be challenging. Fortunately, Predictiv’s platform simplifies this process. By merging Bombora’s comprehensive third-party data with Predictiv’s first-party insights, you’ll receive clear signals on which accounts to contact and exactly when.

As a result, you’ll see accelerated pipeline growth and shorter sales cycles because you’re not guessing—you’re acting on real buyer intent.

Say Goodbye to Cold Calls

Gone are the days of calling disinterested leads. With the Bombora x Predictiv partnership, you’re equipped with advanced account intelligence, making each interaction more valuable. Now, you can reach buyers before they even reach out to you.